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What Does Storytelling Have to Do with Business?
A few weeks ago I gave a presentation at ExactTarget’s user conference called Content Rules: What Stories, Blogs, Video & More Should Be Doing for You (and Your Clients). The upshot was how content...
View ArticleHow to Tell Your Company’s Story: The Reimagined Remix
There’s nothing I like better than when good content begets other good content. After all, producing content is a relative cinch. But producing good (or even great!) content? That’s a lot harder. Which...
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